Hatteras Funds / Marketing Materials
Marketing Collateral Transformation
CLIENT: Hatteras Funds
- CREATIVE
Challenge
Transform Hatteras Funds marketing materials into a contemporary, fully-branded and customer-friendly portfolio of marketing collateral materials — from design to print production and distribution.
Strategy
We desconstructed the messaging and data needed to be conveyed before reforming and redesigning the total package. We employed strategic use of white space and design principles to reinforce trust and stability.
Results
The client and their customers were wowed by the look and feel. We then were awarded the design, print and distribution for all Hatteras Funds marketing materials.